Amazon Title & Description Character Counter
Check Amazon product titles and descriptions before publishing
Amazon Limits
Amazon Best Practices
Include Key Information
Brand + Model + Core Features + Specifications
Keyword Optimization
Use keywords that buyers actually search for
Mobile Optimization
Put most important info in first 80 characters
Frequently Asked Questions
What is Amazon's product title character limit?
Amazon limits product titles to 200 characters, including spaces and punctuation marks.
How should I optimize my Amazon product title?
Include brand, model, key features, and specifications. Put the most important information first and use relevant keywords that buyers search for.
Which Amazon listing fields should I check?
Check the product title, bullet points, search terms, and description before publishing. Keep the title within 200 characters, bullet points concise, and the first 80 characters focused on buyer-critical details.
What happens if my title is too long?
Titles exceeding the limit will be truncated, may display incompletely on mobile devices, and can negatively impact search ranking and click-through rates.
